Durkan to Showcase Latest Hospitality Product Innovations at HD Expo 2023
DALTON, GA. April 28, 2023 — Durkan Mohawk Group Hospitality will return to HD Expo in 2023 with a fresh suite of products including a new mega collection, a brand refresh, and an overall focus on the Emergent Thinking theme for the company this year through the lens of hospitality.
“At Mohawk Group, the team believes that all design can serve the greater good,” explained Jackie Dettmar, vice president of marketing, design and product development. “We’re developing products that help people answer the challenges faced by our world today— influenced by natural, digital and built environments that empower users’ work to make a positive impact. Through design, we’re turning what we imagine into action—and emerging toward a future that is more secure, healthy and just for all.”
Following are the new-for-2023 products that will be on display at HD Expo, May 2 – 4, at Mandalay Bay.
Inspired by the hidden structures of mushrooms and their ecological importance, Mycotopia explores the sense of wellbeing and connection that nature provides us. The 16 meditative patterns from the collection provide warmth and organic beauty, with an ease in ability to personalize each individual project. Creatively conscious, Mycotopia provides sophisticated patterns for telling a design story.
Artwork inspired by Mycotopia was commissioned by Connie Avery, an artist with ArtLifting, a Better Together™ partnership. Avery’s art reflects her experiences, her family and her vision. She lives with retinitis pigmentosa and Usher syndrome, diseases which progressively reduce her ability to see and hear. “I love the colors, movements and stories in art,” she said. “I love the joy, surprises, feelings and emotions that come from creating art.”
Durkan director of design Arnavaz Barshan added that the Mycotopia collection allows you to “transform your space into a world of organic wonder.” The design possibilities are vast with this unprecedented launch and Durkan is excited to unveil Mycotopia to the hospitality design community.
Inspired by community, resilience and inclusion, the Art Alliance carpet collection from Durkan Mohawk Group Hospitality integrates the work of six artists, each of which are members of the ArtLifting community. The collection’s 20 broadloom patterns derive inspiration from these artists’ original works. A combination of organic textures and geometric motifs are layered, integrated and abstracted to create a contemporary, cohesive pattern portfolio.
When asked what Art Alliance represents to her, Barshan said, “Effortless sophistication with a truly luxurious aesthetic is how I would describe the collection.”
Art Alliance combines Durkan’s Weldlok® backing with Colorstrand® fiber to deliver broadloom for an array of public space and private hospitality interiors, with lasting performance, cleanability and sustainability. The collection is Beyond Carbon Neutral for a net-positive impact in carbon. Art Alliance supports Mohawk’s sustainability efforts and commitment to Net Zero carbon emissions by 2040, sustaining a better ecological community.
Second Home Studio
A refresh of the Second Home line, Second Home Studio is a familiar favorite that serves as a functional collection with basic but aesthetically pleasing designs. This commercial-grade rigid click LVT with attached pad helps to create the quietest spaces resilient flooring can provide, mimicking the peace and quiet found at home.
“Our Second Home Studio collection is designed with simplistic beauty in mind,” Barshan explained. “It’s offered in a wide variety of color schemes for ultimate flexibility.”
To learn more about our launches, visit HD Expo booth 4119 or go to www.MohawkGroup.com/hospitality.
As the world’s leading producer and distributor of quality commercial flooring, Mohawk Group believes that better floor coverings emerge from betterdesign, innovation, and sustainability. Mohawk Group addresses the unique challenges and opportunities in contract interiors with a comprehensive carpet and hard surface portfolio of all types and price points. As the commercial division of Mohawk Industries, the company has a heritage of craftsmanship that spans more than 130 years. To learn more about our full line of flooring products, please visit MohawkGroup.com or call 1-800-554-6637.
About Durkan Mohawk Group Hospitality
From the hotel lobby and corridors to guest rooms and ballrooms, casinos and areas of assisted living facilities, Durkan Mohawk Group Hospitality is world-renowned as an industry leader in innovative design solutions and sustainable, high-style, high-performance hospitality flooring solutions. Durkan’s products are offered in a wide range of exclusive innovative pattern and texture technologies, including Definity, a precision sculpturing technology that sets the standard for luxury carpet in sustainability with the highest definition of texture, pattern and color available on the market; and Synthesis, which provides a three-dimensional layering effect using a custom base and Precision Dye Injected (PDI) surface that enables unprecedented image quality. For more information, visit MohawkGroup.com/Hospitality.
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